The Digital Transformation of the Automotive Industry: Catalysts, Roadmap, Practice (Hardcover)

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Description


Preface.- Introduction.- Information technology as driver of digitisation.- "Digital lifestyle" - Future employees and customers.- Technologies for digitization solutions.- Vision Digitised Automotive Industry 2030.- Roadmap for sustainable digitisation.- Corporate culture and organisation.- Information technology as an enabler of digitisation.- Examples of innovative digitisation projects.- Car Mobility 2040.

About the Author


Dr.-Ing. Uwe Winkelhake is Vice President Automotive of IBM Germany and has more than 30 years of experience in IT of automotive industry. He is Honorary Professor at the Technical University of Braunschweig in the field of 'Digitalisation of the Automotive Industry' and an independent consultant. As a business angle, he supports start-ups and companies in their digital journey.


Product Details
ISBN: 9783030838256
ISBN-10: 3030838250
Publisher: Springer
Publication Date: October 24th, 2021
Pages: 378
Language: English