Competitive Edge is an extremely comprehensive book, covering all of the important aspects of home staging and is a must read particularly for anyone looking to gain their "competitive edge" when selling their greatest asset. Kristy does a wonderful job of making this an easy read by offering fun real world examples, step by step tips, and case studies that help to clear up any misconceptions you may have about staging. This book educates you on the various options available to home sellers, and offers great advice on selling and marketing in a variety of real estate markets. Selling real estate has become fast paced with ever changing strategies required to ensure top dollar, this book provides that valuable insight into the thought process of the almighty buyer. This is a well-written book by an internationally recognized home staging professional simply looking to give you the upper hand when selling what could be your most valuable asset.
About the Author
Kristy Morrison is well known in the Home Staging community as an international speaker, award winning business owner and frequent guest on local TV. She strongly believes in always educating herself on the latest trends when it comes to getting home sold quickly and profitably. Writing was an avenue she was able to peruse in order to share her wealth of knowledge she has spent years developing, refining and perfecting.